How She Built Her Digital Marketing Agency ft.Shradha Agarwal, Founder Grapes | IIDE Supersession
In this supersession, Shraddha Agarwal, Founder & CEO of Grapes Worldwide, one of India’s leading digital advertising agencies, shares her entrepreneurial story in an insightful session with Akash Gogri, Associate Director – Growth & Expansion at IIDE
Check out IIDE’s new PG programme in Digital Marketing & Strategy –
Follow us on socials!
YouTube:/
instagram:/
linkedin:/
#shradhaagarwal #grapesworldwide #podcast #entrepreneur #advertising #entrepreneurship #business #businessgrowth #personalgrowth #startup #strategy #revenue #clients #marketing
#inspiringsuccessstory
Chapters –
0:00-15:59 Shradha’s Journey into Marketing & Founding Grapes
16:00-23:21 Essential Tips for Marketers Handling Big Clients
23:22-33:44 Shradha’s Perspective on Frequent Job Changes
33:45-41:48 Adapting to Rapid Changes in Marketing
41:49-48:04 Balancing Client Expectations with Their Needs
48:05-51:55 Standing Out in a Competitive Market
51:56-56:22 Advice for Aspiring Marketers
56:23-1:11:19 Q&A with Shradha Agarwal
1:11:20-1:13:17 This or That
Shradha shared how her journey began with a degree in engineering before she made the leap into advertising, discussing what inspired her shift and how her background helped her along the way.
She spoke about landing her first big clients while working with top brands like Maruti Suzuki and OLX and offered key strategies for marketers to break the ice with potential clients.
During the supersession, Shraddha highlighted the importance of building strong client relationships and adapting to the changing landscape of consumer behaviour in digital marketing.
She also offered tips for standing out in a competitive market and shared practical advice for students looking to build their careers in digital marketing.
ABOUT
IIDE is Asia’s #1 institute for Digital Marketing: With a focus on practical learning and industry relevance, we empower students to excel in the digital world:
IIDE Supersessions are interactive sessions organised to bring together industry leaders, experts, and students for knowledge sharing and networking:
These sessions feature prominent figures from various industries who share their experiences, insights, and industry trends:
Check out more supersessions here –
