Digital Advertising | Ch01 -Introduction to e-business and e-commerce



E-Advertising and E-Commerce course is aimed toward offering college students with the information and follow on enterprise and advertising by way of the web. The course stresses the significance of the web within the conduct of enterprise and advertising of services across the globe. The subjects to be lined within the course are E-marketing, E-commerce, E-environment, the administration of buyer relationship by way of the web, and the design and software of the E-marketing and E-commerce. Pupil will be taught the important thing roles of contemporary applied sciences in advertising campaigns to draw clients and within the success of nationwide / worldwide enterprise transactions.
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